Tag Archives: Recruitment

recruitment-strategies

How Data-Driven Recruitment Advertising Became the Gold Standard

Data-driven or programmatic recruitment advertising started off as an industry disruptor. Now it’s settling into its groove as a go-to strategy for employers, recruiters, HR, job boards and publishers. It’s defining how each element of the talent acquisition industry does business together. And it’s fast becoming the new standard. Like most technology that shakes up an industry then sticks around for the long haul, there’s Read More →

recruitment

How Recruitment Strategies Can Defeat Hiring Bias

You can’t eliminate hiring bias, but you can disrupt its effect. And that matters to the up-and-coming generation of employees who expect an authentically diverse workplace. Diversity is critical to success for many businesses. That’s especially true if the company’s product or service is intended for a diverse population. If you want to speak to the masses, you need a voice that they can relate Read More →

Recruitment solutions

RealMatch Ranks High in Recruitment Solutions

Back in the day, RealMatch recruitment solutions looked like a bit of an upstart, a new kid with a lot of new ideas. Some of the former major players in the job board game have come and gone since then. You can probably think of a couple of big names that have either vanished or become shadows of their former selves. But we’re doing something Read More →

programmatic-advertising

How Newspapers Can Profit from Programmatic Advertising

Programmatic advertising takes the layers of competition that exist in publishing and makes it work better for everyone involved. Publishers reach a more receptive segment of ad buyers, advertisers target the right customers, and customers get a personalized experience. But for all of the industry buzzwords, there are still a lot of publishers (and buyers) who aren’t quite sure what it all means. In short, Read More →

talent-acquisition

The Difference Between Recruitment Strategies and Talent Acquisition (and Why it Matters)

Recruitment strategies are the short view; talent acquisition takes the longer route. Although they’re sometimes used interchangeably, they’re not the same thing at all. The differences might seem subtle on the surface. But underneath, there’s a world of difference. If there’s a talent shortage, recruitment is usually only a quick fix. Think of it as procurement. For long-term results, the much broader goal of talent Read More →

recruiting-solutions

4 Recruiting Solutions Used By Cutting-Edge Recruiters

The rumble of the next generation in recruiting solutions was felt a few years ago, and it’s starting to take shape. Some theories wash themselves out, such as the rush to adapt a mobile app. Most people don’t download them at all, and the ones who do rarely use them. But some theories really stick. And four of them are gaining both a following and Read More →

80-percent-programmatic-job-ad-campaigns

Why Programmatic Recruitment Advertising Matters

True technological revolutions only happen occasionally, and the talent acquisition industry is in the midst of a vibrant and far-reaching one right now. For years, talent specialists have focused on writing a better job ad and working hard to place it in a better location for optimum results. After those initial steps, the process has remained more of a “hope for the best” scenario than Read More →

campaign-based-scoring

We’re on the Verge of a Programmatic Job Posting Revolution

Can you feel it in the air? Like the shift from summer to autumn, things in the talent acquisition industry are growing a bit crisper and more sharply focused. There’s a job posting revolution that’s gaining momentum. It started subtle, but more and more recruiters and HR professionals are jumping on board every day. And you can be part of it sooner instead of later. Read More →

talent-industry

What Does Randstad’s Purchase of Monster Mean for the Talent Industry?

The talent industry is abuzz about Randstad’s recent $429 million acquisition of the job board purple behemoth, Monster. But the talk has less to do with the purchase and more to do with what it might indicate about the talent industry’s future. Monster’s fade from the spotlight was, at least to some, a predictable event that followed a slow and sometimes painful decline. Although it Read More →

talent-acquisition

Don’t Let Technology Replace the Old Fashioned Talent Acquisition Work Ethic

Newer talent acquisition industry professionals embrace technology and run with it, but old fashioned values and work ethic shouldn’t be sacrificed in the process. There doesn’t have to be a tradeoff, and there shouldn’t be. Of course, new technology has a way of improving the processes that need it. That’s its whole point. But “old” doesn’t naturally mean “outdated.” Instead of throwing out the baby Read More →