Tag Archives: Job Boards

best-job-boards

5 Ways the Best Job Boards Get More Traffic

What good is a job board if you can’t drive in the right traffic? You don’t want a ghost town, you need a thriving hub where employers and job seekers meet. And that takes strategy on all fronts. Marketing strategy components should be designed to bring the right people to your job board. From identifying its unique value proposition to the tools and marketing techniques Read More →

job-sites

4 Surefire Ways Job Sites Nail Reputation

You can manage reputation and brand awareness for job sites, or passively let it sort itself out. Most businesses have an online reputation, whether they have a say in the process or not. But management is active. It lets you help shape the way advertisers and job candidates view your job board instead of hoping for the best. Your reputation factors into the success of Read More →

job-boards

Why Job Boards Need to Focus on Quality Applicants

Job ad posting is becoming a commodity. Borrell and Associates predict that by 2018, 72% of recruitment advertising revenues will come from services and only 28% from postings. This is up from a breakdown of 50% / 50% in 2014. Why is this shift happening? The main reason is the growing prevalence of big market job search engines. Job search engines scrape jobs off career sites Read More →

job-boards

How Employers and Job Boards are Handling the Quantity vs. Quality Conundrum

According to the Economic Policy Institute, most industries in the U.S. still have substantially more job seekers than job openings. On the surface, that should be good news for employers, since they can pick and choose from the best candidates. But the teeming mass of choices out there makes it that much harder to determine who the best choices actually are and how to connect Read More →

best-job-boards

How the Best Job Boards Attract the Most Advertisers

Plans for the best job boards are rather hollow if the candidates aren’t there. It’s a catch-22. Candidates won’t have a reason to come if there aren’t any job ads. And advertisers might not have an interest in a job board without any traffic. So how do you leap over that first admittedly large hurdle and bring advertisers and candidates together at your hub? It’s Read More →

job-boards

Job Boards are Still Evolving and Yours Can Come Out on Top

It’s hard to envision the growth and success of job boards without the third jewel in the crown: evolution. Resistance is a bit futile, as some of the longstanding industry giants have recently learned. Today, relevance depends on a keen sense of what advertisers and jobs seekers expect from a job board. And that changes as technology grows and finds its way into the mainstream. Read More →

recruiters

Should Recruiters Report to HR or the CEO?

Recruiting is one of the most important aspects of running a successful business. After all, failure to properly focus on recruiting could result in the wrong talent being brought in, and this can then lead to lowered productivity, lost sales, and unhappy customers. What’s worse is that the wrong talent can place a business in the position of having to play catchup, meaning the competition Read More →

pioneering-programmatic

How Programmatic Advertising Optimizes Your Job Postings

Automated job board postings, sophisticated algorithms and a “right place / right time” reach mean your ad placement is always optimized. It’s right for the job, candidates, and even the device that candidates might use to search for work. That’s the promise of programmatic advertising: it lightens the load and ramps up performance. Seasoned talent acquisition veterans have seen great change taking place in the Read More →

talent-industry

What Does Randstad’s Purchase of Monster Mean for the Talent Industry?

The talent industry is abuzz about Randstad’s recent $429 million acquisition of the job board purple behemoth, Monster. But the talk has less to do with the purchase and more to do with what it might indicate about the talent industry’s future. Monster’s fade from the spotlight was, at least to some, a predictable event that followed a slow and sometimes painful decline. Although it Read More →

jobs-report

June 2016 Jobs Report: Employment Rallies While Online Hiring Dips

The Bureau of Labor Statistics‘ June 2016 Employment Situation report gave American workers a much-needed break from so much gloom and doom, but the news isn’t entirely perfect. This jobs report shows that the early part of 2016 showed precious few rays of hope and an overall downward trend. For June, the BLS reported gains while the Conference Board Help Wanted OnLine® (HWOL) Data Series Read More →