Category Archives: Industry Updates


Warren Buffett: What Newspapers Need to Do to Survive

If there’s one thing Warren Buffett knows, it’s how to earn the most money in the smartest way. Buffett, the “Oracle of Omaha,” understands that the newspaper industry isn’t dead. It would be wise for publishers to listen to what he’s got to say. Inland Press reports that in Buffett’s annual letter to Berkshire Hathaway shareholders, he successfully explains why he believes in the newspaper Read More →


The Chicago Defender Makes a Comeback

In 1905, Robert S. Abbott started a weekly newspaper in Chicago called the Chicago Defender. It was going to be written with content that interested African-Americans, which Abbott decided to just refer to as “the Race.” By 1915, the Defender had a circulation of 250,000 issues each day and was the most popular newspaper in Chicago. In 1917, the Defender took up its first cause Read More →


The State of Newspapers 2015

The Pew Research Center released its report for the state of the newspaper industry in 2015 using 2014 numbers and the results are a jumbled mix. According to the report published on, the overall circulation for newspapers dropped from 2013 to 2014. But there are some interesting facts that publishers can grab onto and use as inspiration heading into the future. SEE ALSO: 4 Newspaper Read More →


4 Super Bowl Ad Trends Worth Watching for 2015

The Super Bowl is one of the most anticipated sporting events annually for football fans, but it also serves as a terrific measuring stick for advertising and marketing through the commercials. If you’re like most people, you probably caught Super Bowl XLIX, and just as this broadcast shattered viewership records, its commercials also caught attention and started conversations. Here are four things that the 2015 Read More →


4 Healthcare Trends for 2015 to Stay Ahead Of

It has been a couple of years since Obamacare made its debut as the way in which millions of Americans will get their health insurance and the initial turbulence seems to have subsided. If your healthcare related website has gained a reputation for offering valuable information about Obamacare, then you have the kind of captive audience you need for success. In 2015, it is time Read More →


What People Want in Their Job Search Engines

As the economy continues to slowly improve, there’s no doubt that both employers and job seekers are going to be increasing their activity online, and now is a great time to start getting your job board optimized for people in both of these categories. In order to do this effectively, however, you need to first know what job seekers are looking for in a job Read More →

tech trends

Tech Hiring in 2015: What’s Next?

What kinds of tech hiring trends can you expect to see in 2015? Recent years have created some choppy technological waters for the business world, from the rising tides of increased mobile usage to the crashing waves of malicious security breaches. All these ups and downs will most likely affect hiring in the following ways. SEE ALSO: Tech Hiring Trends: A Triple Play of Mobile, Big Read More →

automate recruiting

Automated Recruiting: A Success or Failure?

Depending on who you listen to, automated recruiting is either the future of hiring or the worst thing that ever happened to it. Keyword-based recruiting technologies have been around for a while, although many are dismayed by both the process and results. But instead of throwing these technologies out the window entirely, maybe there’s a sensible argument for simply using them better. SEE ALSO: Facebook Flu, Read More →


Tech Hiring Trends: A Triple Play of Mobile, Big Data, and Network Security

As technology changes the way people do business, it also changes the way businesses hire people. Robert Half Technology’s annual report on tech hiring trends places the spotlight firmly on big data, mobile, and network security technology as the biggest drivers for 2015. Let’s take a closer look at how and why these trends have come about. The Big Business of Big Data Big data Read More →


Today’s Topsy-Turvy World of News isn’t as Different as You Might Think

When newspapers dominated the media market, it seemed as though the industry was more orderly than it is today. People interested in current events picked up a newspaper from the local newsstand or had the daily paper delivered to their front door. That was how news was commonly disseminated. It’s the Information Age now, and things are quite a bit different. People tend to get Read More →

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