Author Archives: Realmatch

RealMatch is the leading recruitment advertising technology platform specializing in performance-based recruitment advertising solutions for digital publishers and employers. RealMatch combines programmatic job ad distribution with real-time job matching algorithms to automatically deliver top talent through its vast recruitment network, TheJobNetwork™. The company powers over 1000 job sites, granting employers access to local talent in every market while providing job seekers with perfectly matched opportunities!

hiring-merry-go-round

4 Ways Exit Interviews Help Stop the Hiring Merry-go-Round

It doesn’t matter how many positions you fill and how quickly you can fill them. What keeps you off the hiring merry-go-round is making those elusive great hires and retaining them. But what if the people you lose could help you make better choices next time? That’s the idea behind exit interviews, even though Harvard Business Review says too few companies take advantage of them. Read More →

diversity-in-the-workplace

Thank You Captain Obvious: Diversity in the Workplace is Still Important

What if you heard that a successful, great hire was as much luck as anything else? And what if you learned that diversity training, no matter how focused, could put your organization on a direct path away from diversity? Would knowing those things change your hiring process? Unconscious biases have more control over perception and action than you are aware of or might want to Read More →

gig-economy

Traditional Talent Acquisition in the Gig Economy

More than 40 percent of American workers will likely be independent contractors by the year 2020, according to Intuit and Emergent Research. Welcome to the gig economy. But well over half of Americans say they still prefer traditional employment. And that creates a conundrum. It appears that workers would prefer a little of both. They like the independence of freelancing. But they also like some Read More →

talent pool

If the Talent Pool Lacks Diversity, So Will the Workplace

If your candidate talent pool has only one woman, she might as well look elsewhere for a job. Regardless of bias training and other efforts to the contrary, her chance of being hired fits somewhere between slim and none. Harvard Business Review (HBR) says workplace diversity is directly related to diversity in the talent pool. The group with the fewest people is the one that’s Read More →

pioneering-programmatic

How Programmatic Advertising Optimizes Your Job Postings

Automated job board postings, sophisticated algorithms and a “right place / right time” reach mean your ad placement is always optimized. It’s right for the job, candidates, and even the device that candidates might use to search for work. That’s the promise of programmatic advertising: it lightens the load and ramps up performance. Seasoned talent acquisition veterans have seen great change taking place in the Read More →

talent-industry

What Does Randstad’s Purchase of Monster Mean for the Talent Industry?

The talent industry is abuzz about Randstad’s recent $429 million acquisition of the job board purple behemoth, Monster. But the talk has less to do with the purchase and more to do with what it might indicate about the talent industry’s future. Monster’s fade from the spotlight was, at least to some, a predictable event that followed a slow and sometimes painful decline. Although it Read More →

social-recruiting

Can the Trendy Social Channels Improve Your Social Recruiting?

Call it a stunt or whatever you like, social recruiting via the more trendy channels can be a very big deal. That’s what employers are finding lately, and you can jump in the game, too. Of course, you probably won’t use any of these as your sole source for finding clever and creative candidates. You’ve got too many resources to only use one. But can Read More →

talent-sourcing

4 Priceless Talent Sourcing Takeaways From a Declined Offer Interview

When talent sourcing, wouldn’t it be great to know what’s really on the mind of a candidate who turns down a job with your company? Some employers conduct employee interviews during onboarding and again when they eventually move on to a new job. But a declined offer interview could bring another part of the hiring process into sharper focus. If you only survey or interview Read More →

Newspaper

Anybody Want to Own a Small Newspaper? Anybody?

Do you want to own a small newspaper? If so, you’re apparently one of the few. Ross Connelly, owner of a longstanding, small community paper in Vermont, is ready to retire. His family has owned the print-only weekly for 30 years. And for the price of an entry fee and an essay submission, anyone could be in the running to take it over. Connelly needed a Read More →

Publishing

How Times Have Changed for Salespeople in Publishing

Clients have changed with the times, and so has the way that publishing sales professionals reach them. “Revenue and conversion rates are falling,” says Peter Houston at The Media Briefing. And with so many choices, clients are taking longer and much more complicated paths from the top of the sales funnel to the bottom. The old client relationship tools don’t work anymore. And advertiser loyalty Read More →