job boards search engine

3 Common Traits the Best Job Search Engines Share

Running a job board in today’s ever-competitive digital world means paying attention to what successful job boards and job search sites are doing. Failing to keep up with changes and improvements could spell certain death for your own job board as employers, recruiters, advertisers, and job seekers will be more likely to go to your competition if you aren’t up to speed. If you’re not Read More →

reddit-audience-engagement

4 Ways to Engage Using Reddit

Reddit (stylized as reddit) is easily one of the most influential social media sites on the web, and if you aren’t leveraging it to grow traffic and revenue, you’re likely missing out. The site essentially functions as a message board through which there is a main “front page”, but there are also user created sub-boards, known on the site as “subreddits”. These sub-sections allow users Read More →

employment-advertising-newspapers

4 Ways to Generate More Revenue from Employment Advertising

The local newspaper’s lock on the local employment market has been shaken by an onslaught of online employment boards and national employment websites that claim to offer better employment services. The truth is, with help from experts like RealMatch, your local newspaper can use its companion websites to generate new revenue from employment advertising and regain control of the local employment market. Allow Local Employers Read More →

plan-for-2015-associations

4 Ways to Plan Now for 2015

Recent economic data suggests that the US economy will continue to recover in the year ahead. As a result, companies are increasing hiring and investing more in training. Combined, these trends point to an uptick in membership and event participation for meeting planners, professional organizations, and trade networks. But it’s important to remember that planning ahead is essential to capturing the economic impact of these Read More →

mobile-newspaper

Why Newspapers Shouldn’t Write Off Millennials

In today’s age of social media and 24 hour news cycles, it’s easy to assume that Millennials no longer rely on newspapers to learn about the world around them. But a recent study from the Newspaper Association of America reveals that 56% still regularly enjoy newspapers. Across all platforms, 40 million Millennials consume online newspapers each week. This data has specific implications for newspapers that Read More →

twitter-reader-engagement

Reader Engagement: Are You Getting the Most Out of Twitter?

There’s no doubt that Twitter is one of the most powerful social media tools available to business owners and publishers who are seeking to increase reader engagement, but if you aren’t using Twitter to the fullest of its abilities, you’re simply wasting your time and your followers’ time. SEE ALSO: How Twitter Can Boost Job Boards The fact is, Twitter offers a number of functionalities that Read More →

career-coaching

Expert Interview with Dr. David Brendel on Executive Coaching

Dr. David Brendel started his career by earning both his PhD and MD in psychology, and ever since, he’s been focused on helping all of us get the most out of the workplace, whether as an author, a speaker or as the head of Leading Minds, an executive coaching service. He shared some insights with us on executive coaching and workplace wellness. What are some emotional Read More →

tech-hiring-trends

Tech Hiring Trends: A Triple Play of Mobile, Big Data, and Network Security

As technology changes the way people do business, it also changes the way businesses hire people. Robert Half Technology’s annual report on tech hiring trends places the spotlight firmly on big data, mobile, and network security technology as the biggest drivers for 2015. Let’s take a closer look at how and why these trends have come about. The Big Business of Big Data Big data Read More →

boost-revenue

How You Can Boost Revenues Without Adding Customers

Every business owner wants to generate more revenue; after all, that’s more or less the point of going into business in the first place. However, in the ever-competitive world of trade publishing, many companies are fighting over a limited supply of new customers, all while ignoring their current customers. This then leads to current customers becoming past customers as they move on to other publishers. Read More →

mobile-only-audience

The Lightning Fast Rise of the Mobile-Only Newspaper Audience

In the past, sitting down at the kitchen table or in a recliner in the morning to read the paper was an all-too-common daily ritual for many Americans … then came the Internet. As online technology grew and branched out, it forced news publishers to re-evaluate their print offerings, with many scrambling to learn new technology in order to continue to hold market share in Read More →

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